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One product, two audiences

Garaje.ph

The marketing site for car owners: the front door to Garaje for anyone looking for a shop, a part, a parking spot or the people who care about the same cars they do.

Role
Designer and engineer
Year
2026
Org
Garaje LLC
The Garaje consumer homepage, Everything for car people, with the mobile app beside itPlaceholder

What it has to do

A marketplace is worth nothing to the first person who arrives. The consumer site exists to make the case before the supply side is visible: what Garaje is for, what you can find on it, and why it is worth opening the app to look.

It is a landing page rather than a product surface, which changes what matters. Nothing here is behind an account, so every claim has to land on a first read, on a phone, on Philippine mobile data.

Split from the business site on purpose

Car owners and shop owners want opposite things from the same platform. One is looking for somewhere to take a car; the other is looking for cars to take. A single site addressing both would have spent its first screen explaining which half the reader was in.

So there are two sites on one backend, each free to lead with its own audience's reason to care. This one never has to mention pricing, dashboards or onboarding.

Built with

  • TypeScript
  • Next.js
  • React
  • Tailwind CSS
  • Sanity
← All work

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